The clients are crucial for every business success and the restaurant industry doen't make an exception. One of the challenges for the venues is to create loyal customers which requires a good strategy, but also the usage of the exact tools. There are many technical solutions on the market enabling restaurants to manage customer relations at all levels as operations related
Christmas is coming, one of the most beautiful holidays during the year full of a magic atmosphere. Since the holidays are related to presents shopping, most of the companies are competing to launch promotions and give discounts at this period. This is why the promotions tend to be very similar as well most of the holiday activities. Christmas, however, is related not only
 One of the most important and long-term investments you can make related to your restaurant marketing strategy is to build a strong brand name. If you succeed to create a high brand awareness and spread a message able to remind in customers’ minds, this will already be a significant success. The well know brand is a precious resource which works for your business profit and
Nowadays the good online reputation is extremely important for the restaurants because very often the customers take their decisions which venue to choose depanding on information found in internet. This information could contain photos or video of the restaurant or its menu shared by other customers in forums, social media or restaurant booking search engines. As a restaurant
Almost each venue which has a website has also its own social media profiles. This, however, doesn’t mean that the social media presence is successful. In order to develop an efficient communication on social media, you have to build a strong strategy how to increase your brand awareness and attract more customers. The competition is very hard and it is not sufficient only
The online reservation form “Book a table” on restaurant websites has become already a standard in the industry. Very often, however, owners integrate it at their website without considering to re-organize the rest of the online content in a way to stimulate users use this form. When we talk to internet reality, it is very important organizing the site content at the best possible

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