Marketing Consent Tracking

If you email your guests, a regulator can ask you to prove they opted in. Reservation.Tools stores a timestamped marketing consent record for every customer per venue: when they subscribed, where the opt-in came from (booking form, call, import), and a unique unsubscribe token you can put in every email.

One guest — many venues? Each venue tracks its own consent, so your beach club's list stays separate from your city bistro's. When a guest unsubscribes from one, they stay subscribed to the other until they say otherwise.

Your marketing list is always the real opted-in guests, not whoever happened to eat at the restaurant once. Fewer spam complaints, higher open rates, no regulator headaches.