Marketing Opt-in & Campaign Lists

A database of ten thousand guests is worth nothing for marketing if none of them have opted in. The GDPR reality is: without explicit, channel-specific consent, you can't email and you can't SMS. And most restaurants collect consent inconsistently — a checkbox on the website, nothing on the phone, a scribbled note on a paper card at the door.

Marketing Opt-in & Campaign Lists makes consent collection uniform across every channel. The website form has a clear opt-in checkbox; the phone agent has a one-click "opt-in confirmed" button with the script they should read; the walk-in capture on the native app has the same toggle. Each opt-in stores the channel, the date, the IP or staff member, and the exact language the guest agreed to — everything GDPR asks for if you're ever audited.

When it's time for a campaign — birthday offer, reopening announcement, seasonal menu — filter the guest database by consent type (email ok, SMS ok, both), by tag, by spend band, by last visit. Export as XLSX or push directly to your email/SMS tool. The list is segmented, dated, and defensible.